Case Study: Leading Grocery Store achieves 3x store execution (90%+ completion) with Zipline

How A Leading Grocery Chain Tripled Store Execution With Zipline

Leading Grocery Store, a 170‑location chain with 11,000 field employees, struggled with email-based communications that couldn’t engage store teams or standardize task rollout. Seeking a one‑stop, mobile solution to align Store Support and the Field, the retailer evaluated options and selected Zipline to modernize communications, task management, and field engagement.

Zipline implemented a consultative, phased rollout—pilot stores followed by fleetwide launch—delivering a mobile platform with a centralized dashboard for tasks and communications. As a result, the Leading Grocery Store achieved 90% platform adoption, more than tripled store execution to over 90%, streamlined communications and task tracking, and freed store teams to spend more time on the sales floor. Zipline’s solution also increased team engagement around company initiatives.