Case Study: NOMATIC increases average order value and reaches a wider audience with Zip's buy‑now‑pay‑later solution

NOMATIC’s Premium Luggage & Accessories Reach a Wider Audience with QuadPay’s Installment Payment Solution

Nomatic, a travel and accessories brand that grew from a Kickstarter wallet to bestselling backpacks, faced friction as it introduced higher‑priced luggage and accessories: customers were reluctant to pay large upfront sums (around $250) at checkout. To address this, Nomatic turned to Zip’s buy‑now‑pay‑later installment payment solution to give shoppers a flexible, payday‑aligned way to buy premium products.

Zip integrated quickly with Nomatic’s Shopify store and provided proactive support and easy‑to‑implement widgets, enabling a nearly seamless rollout. Since launching with Zip in October 2018, Nomatic has seen average order value increase, 9% of Zip customers have used the option more than once, and nearly 10% of purchases during Black Friday and holiday 2019 were made through Zip—helping drive sales of higher‑price items like the Peter McKinnon Camera Pack and improving overall conversion and customer experience.

Nomatic

Kenton Anderson

eCommerce Director