Case Study: KICKS CREW boosts AOV by 16% with Zip

Kicks Crew drives 16% higher AOV with Zip

Kicks Crew, a global sneaker and streetwear marketplace, already offered buy now, pay later options but wanted to unlock incremental growth by reaching new customer segments. They partnered with Zip to expand beyond their existing BNPL solutions and increase basket sizes at checkout without adding operational complexity.

Zip implemented its Pay in 4 product through a seamless Shopify integration. This solution provided greater purchasing flexibility, helping Kicks Crew reach high-intent shoppers their other providers weren't capturing. The result was a 16% increase in average order value compared to non-BNPL orders, demonstrating how Zip helped drive measurable business impact.

Kicks Crew