Zingtree
15 Case Studies
A Zingtree Case Study
Applian, a software company that helps users record and capture online audio and video, was struggling with inconsistent third-party call center support and high support costs per ticket. Despite thorough FAQs, customers kept submitting repetitive troubleshooting questions instead of finding answers on their own.
Zingtree provided Applian with custom interactive decision trees to help customers self-solve and give support agents better context before responding. With Zingtree, Applian saved 15 hours per week on support tickets, reduced overall ticket volume by 25%, and cut support costs by about $30,000 per year.