Zight
15 Case Studies
A Zight Case Study
LeadIQ, a sales prospecting platform, faced the common startup challenge of doing more with a small marketing team. VP of Growth Ryan O’Hara was responsible for business development, prospecting, email campaigns, events, field marketing, webinars, and blog content, and needed a faster way to create and share marketing assets without wasting time.
Zight helped LeadIQ streamline content creation with screenshots, GIFs, videos, and secure cloud file sharing. Using Zight, the team cut production steps, reused content more easily, and increased marketing output by 2x per week, contributing to a 10x increase in revenue over the past year.
Ryan O’hara
Vice President of Growth And Marketing