Case Study: Gemalto achieves accelerated channel growth and increased partner sales with Zift Solutions

Gemalto - Customer Case Study

Gemalto, a global data protection company, needed to deepen engagement with value-added distributors, resellers and service providers through its new SafeNet Cipher Partner program. The company lacked differentiated partner views, had manual processes, and wanted a single, scalable technology foundation for tiered benefits, an enhanced partner portal and streamlined deal registration — so Gemalto selected Zift Solutions and its partnering automation platform.

Zift Solutions implemented its Partner Cloud and a Zift-supported partner portal with single sign-on, a unified partner database, automated onboarding, training management, and deal registration/lead passing. As a result, Gemalto reduced operational costs, accelerated sales cycles and enabled partners to close deals faster; channel partners have greatly increased opportunities in the pipeline, driving higher sales and revenue.

Gemalto

Alex Levy

Senior Marketing Specialist