Case Study: Kellogg's achieves EU-compliant traceability and automated labelling with Zetes

Kellogg's rolls out automated labelling and traceability solution in compliance with EU regulations

Kellogg’s, the global breakfast foods leader, needed a way to improve pallet traceability and stay compliant with strict EU food regulations at its Valls production facility in Tarragona, Spain. To reduce compliance risk and streamline warehouse operations, the company turned to Zetes for an automated labelling solution.

Zetes implemented a turnkey print-and-apply system using GS1-128 pallet labels, with fixed scanners capturing box data, automatic label printing and application on both the side and front of pallets, and built-in label verification. The solution delivered full regulatory compliance, improved traceability, and made warehouse management more efficient, boosting productivity and customer service while remaining flexible for future standards and requirements.

Kellogg's