Zero Gravity Marketing
41 Case Studies
A Zero Gravity Marketing Case Study
Zero Gravity Marketing partnered with Northeast Beverage CT, a statewide beverage distributor, to launch the New Belgium Brewing brand into the Connecticut market. The challenge was to build excitement and spread the word for a brand that was entirely new to the state, requiring a highly effective digital marketing strategy to ensure a successful launch.
The solution implemented by Zero Gravity Marketing was a comprehensive digital campaign that included a targeted landing page, a detailed PPC campaign on Google and Facebook, and a robust social media strategy promoting 118 events. The results were outstanding, leading to a 185% increase in Facebook Likes, a 177% growth in Instagram followers, and 1.1 million Facebook impressions. The client declared it their most successful brand launch ever.