Case Study: At Leisure Contractor Licensing Achieves 301% Revenue Growth with Zero Gravity Marketing

At Leisure Contractor Licensing grows revenue 301% with Zero Gravity Marketing

At Leisure Contractor Licensing, a provider of online contractor license courses and exam prep, sought to expand its reach beyond direct mail marketing. The company faced challenges with top-of-funnel awareness and attribution, relying heavily on costly mailers. They hired Zero Gravity Marketing to develop a new digital strategy to diversify their outreach and improve customer acquisition.

Zero Gravity Marketing implemented a full-funnel marketing and media plan that included SEO, Google Ads, social media, and email marketing automation. This new strategy significantly reduced reliance on direct mail. The results were substantial, including a 2275% growth in Google Ad impressions, a 41% increase in new users, and a 301% increase in revenue, demonstrating the success of Zero Gravity Marketing's efforts.

At Leisure Contractor Licensing