Case Study: Head of the Pride achieves stronger client relationships and higher retention with Zenoti

Head of the Pride Builds Client Relationships With Zenoti

Head of the Pride is a boutique salon and modern men’s barber in Grand Rapids, Michigan, focused on delivering a high-quality, personalized client experience. Their challenge was to streamline bookings and reminders, build repeat business and loyalty (especially among male clients), fill last-minute openings, and maintain accurate inventory across a growing retail assortment.

Zenoti gave them a fast, caller-ID–linked appointment book, automated confirmations, reminders and receipts, package management for “Buy 2, Get 1 Free” offers, tools to identify and re-engage lapsed clients, social media integration, and real-time inventory controls. As a result, Head of the Pride reduced manual reminder calls, increased package uptake and client retention, improved daily utilization and inventory accuracy, and benefited from responsive support that helped them tailor the system to their needs.

Head of the Pride