Case Study: Berkowits Hair & Skin Clinic achieves a 20% increase in new clients with Zenoti

Berkowits Hair & Skin Clinic Increases New Clients by 20%

Berkowits Hair & Skin Clinic is a 10-location medical spa offering hair transplants, hair removal and skin therapies that was handling about 1,400 enquiries a month. Their challenge was fragmented, manual lead tracking at branches—follow-ups were often missed, there was no central visibility into lead status or staff performance, and their lead-to-client conversion hovered around 40%.

They moved lead management to a central call center using Zenoti’s cloud-based sales module, assigning sales owners, status-based pipelines, follow-up dates with pop-up reminders, targeted SMS campaigns and centralized reporting. As a result leads are consistently tracked to closure, management can monitor branch and staff performance, and new-client conversion improved from 40% to 60% (a 20 percentage-point increase).

Berkowits Hair & Skin Clinic