Case Study: VideoPlaza reduces transcoding time and improves video ad delivery with Zencoder

Monetising the New TV Videoplaza Reduces Transcoding Time and Improves Video Advertising Delivery for Global Client Base with Brightcove’s Zencoder Cloud Transcoding Service

VideoPlaza needed a dependable, scalable transcoding partner to quickly convert client-uploaded videos into multiple formats and bit rates for a wide range of devices. Using Zencoder’s cloud transcoding service, the company also wanted an option that could integrate with its Karbon ad management platform and support its growing global client base.

Zencoder delivered an API-driven, cost-effective solution that let VideoPlaza automate encoding jobs, track progress, and store finished files internally. The result was faster transcoding turnaround, improved video ad delivery across devices, better efficiency with fewer errors, and the ability to scale for 6,000–10,000 videos per month with capacity to double.

VideoPlaza