Zen Agency
32 Case Studies
A Zen Agency Case Study
The customer, Legacy Cuisine, faced the challenge of launching a new DIY chocolate product, the Kandy Build-A-Bar Milk Chocolate Kit, and needed a complete brand identity that would evoke nostalgia and magic to stand out in the market. They partnered with Zen Agency for comprehensive brand development and packaging design.
Zen Agency developed a whimsical and vintage-inspired brand identity, utilizing playful custom typography and a chocolate-brown color scheme complemented by bold accents to create a nostalgic, Willy Wonka-like experience. The resulting packaging design was strategically crafted to evoke fond emotions and convey a seal of quality, successfully capturing the chocolatier experience. The vendor's solution included everything from product naming and logo design to marketing and website development, creating a cohesive and engaging brand for the new product.