Case Study: Sticky Be Socks boosts subscriber growth and streamlines shipping with Zembula

Sticky Be Socks - Customer Case Study

Sticky Be Socks, a female-owned and operated sock brand, wanted to improve its shipping confirmation experience while also growing its email list and boosting first-time order value. The company partnered with Zembula to replace generic post-purchase updates and add a more engaging way to capture new subscribers.

Using Zembula’s real-time shipping confirmation content block, Sticky Be Socks gave customers live package tracking updates in a single, easy-to-read email. The brand also added Zembula’s Scratch-It overlay to its website, which generated 213 new email subscribers and delivered a welcome code used by 30% of those subscribers, helping drive an average first purchase of $70.

Sticky Be Socks

Joanie Bellamy

Director of Operations