Case Study: DuPage Medical Group boosts online scheduling and patient engagement with Zehnder Communications

DuPage Medical Group boosts website activity and online scheduling with Zehnder Communications

DuPage Medical Group (DMG), a large multi-specialty physician group, faced the challenge of promoting patient health and safety during the COVID-19 pandemic. They needed a campaign with an optimistic tone that reassured patients it was safe to seek care without overwhelming them. Zehnder Communications was tasked with developing this strategy and creative.

Zehnder Communications created a campaign focused on the patient-physician relationship, which was shot safely using remote viewing technology. The solution included television and radio spots, as well as a dedicated landing page for online scheduling. As a result of this campaign, DuPage Medical Group saw a significant increase in website activity and online scheduling, helping them to further solidify relationships with their patient base.

DuPage Medical Group