Case Study: Ocado Group saves £420k and eases parking pressure with Zeelo

Ocado Group uses Zeelo to save £420k in recruitment costs and to relieve parking pressure

Ocado Group, the global technology solutions provider and online grocery retailer, partnered with Zeelo to address growing parking pressure, rising infrastructure costs, and recruitment and retention challenges at its Hatfield head office. As the company expanded its hiring plans, it needed a convenient commuter solution that could appeal to talent who might otherwise work in London.

Zeelo implemented personalised home-to-work commuter routes with multiple pick-up points, premium vehicles, and an app for managing travel passes and tracking journeys. The service helped Ocado Group save £420k in recruitment costs each year, reduce parking demand by 330 spaces weekly, and achieve 28% month-on-month growth, with 3 personalised routes, 30+ daily travel times, and 98% on-time performance.

Ocado Group