Zebra
172 Case Studies
A Zebra Case Study
Rack Room Shoes, a 100-year-old footwear retailer with over 520 stores across 36 states, faced operational strain from an email-based communications system that made it hard to convey changing directives, organize daily work, and track task completion—limiting store efficiency and the ability to serve customers effectively.
By deploying Zebra Workcloud Task Management (plus Walk and Forms) and Zebra mobile hardware (TC57x handhelds and ZD621 mobile printers), the retailer automated task distribution, organized communications into actionable views, and kept associates mobile on the sales floor for e‑commerce and in‑store service. The result: streamlined operations, a 95% task completion rate amid a 4x increase in task volume, better promotional execution and auditing, and improved customer service.
Hannah Simpson
Store Technology and Communications Manager