Case Study: Iperal streamlines shopping and improves customer satisfaction with Zebra Scan As You Shop

Iperal expands scan as you shop to 40% of stores with Zebra

Iperal, a chain of super- and hypermarkets in Italy, sought to improve customer experience and optimize store operations, particularly during peak hours. Their initial technology partner was not a good fit, so they turned to vendor Zebra for a Scan As You Shop system to meet growing customer demand for self-scanning.

Zebra implemented its PS20 Personal Shopper handheld devices and CC6000 Customer Concierge kiosks across Iperal's stores, with fleet management via VisibilityIQ™ Foresight. This solution allowed customers to scan items as they shopped, speeding up the process. The results included drastically improved customer satisfaction and convenience, while employees were freed from routine checkout tasks to focus on higher-value service. Nearly 40% of Iperal's stores now offer the service, with plans for further expansion.

Iperal