Case Study: Jorvik Tricycles boosts event revenue and customer engagement with Zeal's roadshow experience

Jorvik generates £39,578 with Zeal

Zeal worked with Jorvik Tricycles to address the challenge of selling their tricycles online. The specific difficulty was communicating the transformative feeling of freedom and mobility that their three-wheeled bikes provide to potential customers through a digital storefront.

The solution implemented by Zeal was a hands-on roadshow event called the "Try-Cycle Experience." This event allowed people to test the tricycles under expert supervision, supported by social media promotion, giveaways, and exclusive discounts. The results for Jorvik were significant, generating £39,578 in revenue, with 50% of attendees making a purchase. The event also received a 9.3/10 rating in post-event surveys, leading to plans for a nationwide tour.

Jorvik