Case Study: Mark Allen Group transforms SEND Show into a year-round digital hub with Zapnito

How Mark Allen Group transformed their Tes SEND Show into a thriving year-round digital hub

Mark Allen Group, the publisher behind Tes SEND Show, needed a way to extend the event’s value beyond the live show and create a space where SEND professionals could continue networking, sharing insights, and accessing expert resources throughout the year. Zapnito provided the platform to support this shift to a year-round digital community hub.

With Zapnito, Mark Allen Group transformed Tes SEND Show into a thriving online knowledge hub for SEND professionals. The solution drove rapid growth, strong engagement, and lasting value for the community by enabling ongoing connection and access to expert content.

Mark Allen Group

Torie Hart

Head of Communities and Products