Case Study: Printu improves product customization and reduces production errors with Zakeke

Printu increases orders and cuts production errors with Zakeke

Printu, a Colombian Web To Print e-commerce company, faced challenges in scaling its product customization and preview processes. They needed an all-in-one, value-for-money solution to improve the customer shopping experience, reduce manual design work, and lessen the burden on their customer service team. This led them to seek a visual product customizer from a vendor like Zakeke.

Zakeke provided its Visual Product Customization solution, which was easy to implement on PrestaShop and offered features like realistic mockups and AR previews. This allowed Printu's customers to customize and visualize products easily, eliminating production mistakes. The results for Printu included a significant increase in orders, the addition of a new photo printing product line, and major savings from reduced customer service cases and manual labor.

Printu