Case Study: Practifi Clarifies Its WealthTech Platform with Yum Yum Videos

Practifi explains WealthTech platform with Yum Yum Videos during $16.3M Series B raise

Practifi, a Sydney-based wealth-tech platform, needed to explain its complex software to financial advisors and enterprise stakeholders while building credibility during its international expansion. To meet this challenge, they partnered with explainer video agency Yum Yum Videos to create a custom explainer video.

Yum Yum Videos produced a clear, foundational explainer video that translated Practifi's platform into a simple visual story. This versatile asset was used consistently across global markets and embedded in third-party coverage, supporting the company's narrative during a key growth phase that included a successful $16.3 million Series B funding round.

Practifi