Case Study: Research Live achieves a bold digital identity with Yoyo Design

Research Live launches a digital glow-up in 4 months with Yoyo Design

Research Live, a pioneering market research news platform, needed to evolve from its magazine-style roots and embrace a fully digital identity to position itself as a major player in the digital media space. The challenge was to create a bold new brand and a sleek, user-friendly website on a tight timeline for their web development team. Yoyo Design was engaged to provide branding, UI, and UX services to meet this need.

Yoyo Design implemented a comprehensive solution by first conducting an in-depth workshop to understand the creative direction. They created a bold new brand identity with strong typography and clean designs, which was then applied to detailed, annotated website wireframes to ensure a smooth handoff and build. The result for Research Live is a modern, authoritative brand and a website that acts as an engagement machine, making it easier for users to discover content and take action.

Research Live