Case Study: De Klok Dranken boosts online orders with Youwe’s Magento SAP Connector

De Klok Dranken boosts online orders by 30.4% with Youwe

De Klok Dranken, a beverage distributor and subsidiary of Grolsch, faced a challenge as over 80% of its customers preferred ordering via phone. Their existing online platform lacked critical functionality like real-time pricing and stock information, making the process inefficient for both their customers and service team. To modernize their B2B sales, they partnered with vendor Youwe for a new eCommerce solution.

Youwe implemented a Magento Commerce platform integrated in real-time with the client's SAP ECC system using the Magento SAP Connector. This provided customers with immediate access to accurate product and inventory data. Youwe also developed buyer personas and customer journeys to improve digital marketing efforts. As a result, De Klok Dranken saw a 30.4% increase in online orders within the first month.

De Klok Dranken