Case Study: Butterick’s boosts eCommerce conversion and SEO with Youwe’s Magento 2 solution

Butterick’s boosts relevant visitors and conversion with Youwe

Butterick's, a long-running Swedish retailer specializing in costumes and party supplies, needed a digital partner to develop its eCommerce presence and manage its very large and wide product range. They engaged Youwe to build a scalable platform, improve their SEO, and create a clearer structure for their assortment.

Youwe implemented a Magento 2 Open Source solution, integrated it with the company's business systems, and added the Hello Retail AI recommendation service. The partnership resulted in a significant increase in relevant visitors, a higher conversion rate, and stronger SEO performance, providing a much better customer journey and shopping experience.

Butterick’s