Case Study: Franklin Templeton Investments boosts global employee volunteering with YourCause

Franklin Templeton Investments boosts volunteering 70% with YourCause

Franklin Templeton Investments sought to rally its global employee base around volunteerism and track the resulting impact. The company partnered with YourCause, utilizing its 'Involved portal' platform to manage and measure its annual global month of service, known as Impact Days.

YourCause provided the solution through its Involved portal, which made it quick and simple for employees to find events and log their volunteer hours. This enabled Franklin Templeton to run diverse campaigns, including a global food drive and a virtual mapathon, while offering incentives like Cause Cards. The results were significant, with 1,878 employees volunteering 5,938 hours valued at $143,000 for 92 charity partners. YourCause's platform was central to the program's 70% growth in volunteer participation over five years.

Franklin Templeton Investments