your mum
34 Case Studies
A your mum Case Study
Severn Trent Water, a major water and waste services provider, had bold ambitions to improve their digital relationship with customers but needed help developing a strategy to achieve them. They partnered with your mum to create a customer-focused digital strategy.
your mum worked with the utility to develop a three-year strategic plan. The solution included a new social media enquiry strategy, a refreshed responsive website, a segregated PLC site, and an interactive incident map. This digital program has become integral to their business and the incident map has drastically reduced pressure on their call centre teams.