Case Study: Victoria Colangelo wins Winter Springs City Commissioner seat with Your Brand Voice digital marketing

COLANGELO wins Winter Springs seat with Your Brand Voice after 200,000 YouTube views

The customer, Victoria Colangelo, was running for Winter Springs City Commissioner and needed to build her campaign's online presence to reach voters effectively. She engaged the vendor, Your Brand Voice, a digital marketing agency, to implement a comprehensive digital strategy.

Your Brand Voice developed a multi-channel solution that included a campaign website, a Google MyBusiness listing, social media engagement on Facebook and Instagram, a series of campaign videos, and targeted email marketing. The strategy successfully reached a large audience, driving significant engagement with 23,000 website visitors, over 200,000 YouTube video views, and 265,000 emails sent. As a direct result of these efforts, Colangelo was elected, defeating an eight-year incumbent.

COLANGELO