Case Study: Large Telecommunications Company boosts up- and cross-selling with yoummday

Unlocking Success Surpassing Competitors with Outbound Sales Excellence

A large telecommunications company faced challenges with its up-selling and cross-selling initiatives between its mobile and TV/internet divisions. Working with six different CX suppliers had failed to deliver the desired conversion rates or customer satisfaction scores. The company turned to yoummday and its managed services to address these deficiencies and revitalize its outbound sales efforts.

yoummday implemented a managed service solution that handled recruitment, training, and quality assurance. A key feature was a "Personal Recall" system in their dialer to ensure a single point of contact for customers. The results were a significant improvement in conversion rates for both business units, a reduction in customer churn, and higher call quality scores. The performance was so successful that the client planned to replace five of its six other suppliers with yoummday.