Case Study: Dataduck achieves higher retention and ROAS with YouAppi

Dataduck boosts ROAS 200% in 4 weeks with YouAppi

Dataduck, an online trading and investment platform, sought to increase user retention and lower acquisition costs. Their challenge was to encourage newly registered users to complete a first deposit and to motivate more repeated purchases within a seven-day window. They partnered with the vendor YouAppi for mobile app retargeting.

YouAppi implemented a strategic retargeting solution focused on re-engaging users who had recently registered or used a demo. They utilized Lift Analysis to measure incremental impact. As a result, Dataduck saw an average 200% ROAS within the first four weeks, a 117% increase in the average order value of unique users, and the number of unique converters more than doubled.

Dataduck