Case Study: Candivore achieves 2x ROAS with YouAppi Appi Templates

Candivore achieves 2x ROAS with YouAppi

Candivore, the developer of the mobile game Match Masters, faced the challenge of user retention for their mid-core puzzle game. Their goal was to re-engage loyal players with high-quality creatives. The vendor YouAppi was enlisted to help with a retargeting campaign.

YouAppi's solution initially used traditional ads but saw a major performance spike after implementing their Appi Templates. This solution resulted in Match Masters exceeding its Day 7 ROAS goal by 2x and achieving a 10.4% average decrease in cost per user. YouAppi's Appi Templates transformed the campaign and generated continued positive results.

Candivore