Case Study: Frisco.pl achieves centralized pricing control across 6 regions with Yieldigo

Frisco Leaders Centralized Pricing Competency to Regain A-Z Control of Their Prices

Frisco.pl, an online supermarket in Poland, was managing 6 pricing zones and about 15,000 SKUs without a dedicated pricing tool, making it difficult to keep prices consistent, visible, and aligned with local market conditions as competition increased. Yieldigo provided its Everyday price management module to help Frisco centralize pricing control and address daily pricing complexity.

With Yieldigo, Frisco set up a structured pricing competency, including one owner for pricing, onboarding support, daily control routines, and user training. The team can now run what-if simulations, manage 100 product families, automate up to 90% of pricing operations, and react to market changes in under 24 hours, while keeping price indexes and margins under control and avoiding manual errors.

Frisco.pl

Elwira Potyrało

Head of Category Management