Case Study: Homair achieves a 144% uplift in bookings and captures 670+ leads with Yieldify

How Homair used Yieldify to boost bookings and build better customer journeys

Homair is France’s leading mobile-home holiday operator with 30+ years’ experience and 128 campsites across Europe. Faced with strong seasonality and fierce competition for bookings, Homair struggled with high abandonment rates as visitors researched holidays and hesitated to complete purchases on package and basket pages.

Working with Yieldify, Homair deployed targeted onsite overlays and exit campaigns that delivered the right message at the right time — including a countdown “no reservation fees” overlay that auto-applied the incentive — plus A/B testing and tailored lead-capture messaging. The approach drove a 144% uplift in conversions from targeted abandoning visitors and captured 670 new email leads to nurture future bookings, while Yieldify’s CJO expertise provided ongoing optimization and insights.

Homair

Paméla Zomero

Head of E-commerce