Case Study: Kiddie Academy reaches moms faster and boosts search impressions 56% with Yext

Kiddie Academy Uses Yext to Reach Moms Faster and Create Stronger Communities

Kiddie Academy is a nationally networked educational child care franchisor with 160 academies across 24 states that relies on proximity and mobile search to attract families — 80% of customers live within a two-to-eight mile radius of an academy and mobile traffic now exceeds 50% of site visits. The marketing team struggled to maintain accurate directory listings and manage Google My Business for many locations manually, which was time-consuming and unreliable for a multi-location brand.

Kiddie Academy implemented the Yext Knowledge Engine to centrally manage public facts across its website and the PowerListings® Network. As a result, the brand saw a 56% lift in search impressions, 335,000+ impressions from Yext-created listings, corrections that ensured accurate addresses for more than 18 million impressions, and a 68% increase in Facebook Likes — enabling faster, more consistent directory updates and stronger local engagement.

Kiddie Academy

Wendy Odell Magus

Vice President of Marketing