Case Study: Everyone Active boosts visibility and clicks with Yext

Everyone Active Increases Visibility, Clicks by Syncing to Yext Extended Publisher Network

Everyone Active, a leisure and fitness operator managing 234 locations, needed to improve its online visibility and keep business information accurate across many directories and search platforms. To do this, it implemented Yext Listings and the Yext Knowledge Graph, later adding Yext Reviews, to better control how its locations appeared online and support customer discovery.

Yext synced Everyone Active’s data across 72 publishers and 86% of its available network, helping manage more than 12,000 listings with over 11,800 updates in the last 12 months. The results included 12% year-over-year growth in Google Search impressions and 12% growth in direction clicks, plus 1,180 duplicate listings suppressed and stronger engagement through in-platform review responses.

Everyone Active

Ashley Cathcart

Web and Digital Manager