Case Study: Mimeo.com achieves 4,200 hours saved per month and 10% higher rep productivity with Yesware

How Mimeo saves 4,200 hours per month with Yesware's sales automation

Mimeo, a New York–based online managed content distribution and printing provider with about 500–1,000 employees, was losing productivity because its 105 sales reps had no visibility into what happened after they sent emails. Reps spent large portions of each day manually updating Salesforce, rewriting outreach based on gut instinct or inbox replies, and left managers without reliable data to coach or measure engagement.

Implementing Yesware inside Gmail gave the team real‑time email tracking, a shared template library, a Salesforce sidebar, and automatic sync for email, calls, and calendar events. The automation returned about two hours per rep per day (roughly 4,200 hours per month) and drove a 10% increase in first‑year rep productivity, while leadership gained actionable insight into winning templates and the sales cycle.

Mimeo.com

Dominic Garabedian

VP of Sales at Mimeo