Case Study: Aromateque achieves 44% revenue growth with Yespo

How Revised Promo Campaigns Stimulated Revenue Growth by 44% in Five Months

Aromateque, an online store of elite cosmetics and niche perfumes, engaged the vendor Yespo to increase its revenue and transactions by optimizing its email marketing campaigns. The challenge was to improve upon existing promotional emails that were already performing well, with a focus on building customer loyalty and driving more sales.

Yespo implemented a revised strategy that included creating new automated trigger emails and optimizing existing promotional campaigns. Key tactics involved sending effective reminder emails, updating the creative design of the messages, adding interactive elements, and incorporating a sense of urgency with tools like countdown timers. As a result of these efforts by Yespo, the campaign generated a 44.02% increase in email marketing revenue over a five-month period.

Aromateque