Yelp
42 Case Studies
A Yelp Case Study
Sweet Republic is a locally owned artisan ice cream shop in Phoenix founded by Jan and Helen that prides itself on scratch-made recipes using fresh, local ingredients. Their challenge was launching and sustaining a specialty food business—standing out in a crowded market, building reliable local supply partnerships, and using customer feedback to continuously improve operations and offerings.
They solved this by partnering with Arizona farms and local vendors, focusing on handcrafted, distinctive flavors, and treating customer feedback as a tool for refinement. The results include strong community ties, regional and national recognition (Phoenix New Times, USA Today, Time, Bon Appétit), TV features, positive reviews, and a thriving, celebrated local business.
Helen
Sweet Republic