Case Study: Square Cow Movers achieves explosive growth and expansion with Yelp

Square Cow Movers - Customer Case Study

Square Cow Movers is an Austin-based moving company that started small—three trucks and eight employees—and was initially skeptical about paid advertising. The owner, Wade Lombard, wasn’t sure Yelp would make a difference but decided to try it after a convincing salesperson.

After two years of advertising on Yelp, the business expanded to eight trucks and nearly 30 employees, is opening a second branch, and is rapidly adding capacity. Lombard credits Yelp with massively amplifying word-of-mouth—turning local referrals into thousands of new customers—when combined with the company’s hard work, integrity, and customer service.

Square Cow Movers

Wade Lombard

Owner