Case Study: Lane’s Flooring & Tile achieves 3x more Yelp views and 6x more website clicks with Yelp Ads

Lane’s Flooring & Tile - Customer Case Study

Lane’s Flooring & Tile, a specialty flooring business in Martinez, CA, needed to build its client base from the ground up. To reach more local customers and leverage authentic word-of-mouth reviews, the company turned to Yelp advertising to drive new leads and visibility.

Yelp provided an annual ad package with targeted placement for “flooring” and “tile” searches in Lane’s service area, a dedicated account manager to optimize campaigns, and analytics tools to track performance. Within six months of starting the program (beginning September 2011), Lane’s saw three times as many user views of its Yelp listing and six times as many clicks to its website.

Lane’s Flooring & Tile

Mickey L.

Owner