Yelp
42 Case Studies
A Yelp Case Study
J & C Import Car Care, a family-owned auto service shop in North Hollywood with more than 40 years in business, needed a fresh way to attract customers as search and reviews moved online. Focused on its reputation for superior service, the shop turned to Yelp to increase visibility and capture review-driven leads.
J & C purchased an annual Yelp advertising package that delivered targeted ad placements for “car care” searches in North Hollywood, removed competitor ads from its listing, and added a professionally produced business video. Within six months of starting the program in May 2011, J & C saw a 46% increase in Yelp listing views, a 46% increase in clicks to its website, and a 31% increase in mobile calls from Yelp users.
Paul G.
Manager