Case Study: Online Gaming Company achieves 30% increase in customer engagement and reduced development costs with Yellowfin

Online Gaming Company - Customer Case Study

Online Gaming Company, an online iGaming platform, needed more engaging customer experiences because its existing metrics and dashboard solutions were inflexible and time-consuming to configure. Their previous custom solution looked good but was too rigid to extend, so they engaged Yellowfin for an end-to-end, extensible analytics solution that would increase customization opportunities and reduce time-to-insight.

Yellowfin delivered a seamless, embeddable analytics platform that business users could easily customize and that scaled to thousands of daily users. As a result, customer engagement on the platform rose by 30% and the company realized savings from reduced custom development, while also improving cost control, data governance and security, flexibility, modern UX, and reporting.