Case Study: Rivalea Australia achieves actionable insights and improved forecasting with Yellowfin

How Yellowfin helps a leading agri-food company recognise the ‘why’, not just the ‘what’ of its business performance

Rivalea Australia, a leading agri-food business that processes and distributes premium pork products, needed faster, deeper insight than its new ERP reporting could provide. The company wanted analytics that gave sales and marketing absolute ownership and accountability for growth, forecasting and performance against budget, so Rivalea Australia selected the Yellowfin Cloud BI solution (delivered and supported locally by Toustone) to move beyond reporting into actionable analysis.

Yellowfin’s Cloud BI delivers automated daily sales broadcasts and intuitive drill-down analytics that let the sales team and managers monitor performance across product and customer channels, spot high‑value or slipping customers, and take corrective action immediately. The solution also provides budget vs. spend monitoring and quality compliance checks (fat‑depth and weight‑profile analysis), improving accountability, forecasting and timely decision‑making — outcomes enabled by Yellowfin’s enterprise-grade platform.

Rivalea Australia

Mark McKenzie

General Manager for Sales and Marketing