Case Study: Auto IT increases BI adoption by 40% with Yellowfin

Auto IT increases customer BI adoption by 40% using Yellowfin

Auto IT, one of the largest B2B dealer management software providers in Australasia, needed a more modern, mobile-friendly way to deliver reporting and analytics to customers. Its clients were relying on manual Excel-based workflows that were inefficient, lacked visualization, and made it hard to provide trustworthy insights. To solve this, Auto IT chose Yellowfin as its embedded BI and white-label analytics partner for its Dealer Spectrum product.

Yellowfin helped Auto IT embed customized analytics directly into Dealer Spectrum, giving customers rich dashboards, reporting, broadcasting, and mobile access. The result was stronger customer engagement and a significant business impact: Auto IT increased BI adoption by 40%, with nearly half of its customer base using the BI offering. Yellowfin also enabled Auto IT to monetize reporting requests and position Dealer Spectrum as a major value-add in its sales process.

Auto IT

Rohan Duncan

General Manager