Case Study: StickerBox creates cross-messenger AI sticker sharing with Yellow

StickerBox launches a cross-messenger sticker maker in 3+ months with Yellow

The customer, StickerBox, sought to develop an iOS app that uses AI to create personal sticker packs from a user's photo for use across any messenger. Their primary challenge was implementing a reliable face and background segmentation technology to cleanly extract a face for placement on sticker templates. They partnered with the vendor, Yellow, for software development to bring this idea to life.

Yellow developed the StickerBox app, utilizing a self-learning neural network to solve the complex face segmentation problem after other algorithms failed. The solution streamlined the user experience to a one-tap process, creating stickers from premade templates. After launch, Yellow further refined the app by removing underused customization features to focus on the popular instant templates. The result was a successful, globally available iOS application that achieved its goal of cross-messenger compatibility.

StickerBox