Yellow Pages
14 Case Studies
A Yellow Pages Case Study
Wise Consulting & Training is a full-service environmental consulting business in Reno, Nevada, helping residential and commercial clients deal with asbestos, lead-based paint, mold, and radon issues, while also offering EPA- and OSHA-accredited training. As a new small business, they needed a way to quickly reach people searching for emergency environmental services rather than looking for the company by name, and they turned to Yellow Pages for help.
Yellow Pages worked with Wise Consulting & Training to create print ads in The Real Yellow Pages and online search ads that clearly communicated the company’s expertise and value. The campaign delivered measurable results, with Tom Wise attributing up to 40% of incoming calls to Yellow Pages advertising, helping the business grow from two people to a team of 7–9 and supporting more than 6,000 consulting projects and 750+ training courses.
Tom Wise
Owner