Yellow Pages
14 Case Studies
A Yellow Pages Case Study
Gentle Dental Associates, a long-running dental practice in Ann Arbor, Michigan, faced the common challenge of overcoming patient anxiety and the stigma many people associate with visiting the dentist. To help attract new patients and build trust in the local community, the practice partnered with Yellow Pages, using both print and digital marketing services.
With Yellow Pages’ print and digital combination, Gentle Dental Associates was able to reach people searching for local dental care across multiple channels. The practice says YP is responsible for most of its new customers, generating about 130 calls and around 100 new patients each month, with patients consistently saying they found the office through Yellow Pages.
Felicia Dorrough
Office Manager