Case Study: Sassy Strollers achieves a seamless, modern Yahoo Store shopping experience with Ydeveloper

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Preview of the Sassy Strollers Case Study

Sassy Strollers - Customer Case Study

Sassy Strollers is an online retailer of European and U.S.–made baby strollers, apparel and accessories operating on the Yahoo Store platform. Faced with the constraints of RTML-based templates, a linear CSV-manageable Yahoo database, and the need for a modern, responsive storefront, Sassy Strollers engaged Ydeveloper to update and optimize their e-commerce site using RTML, Ajax, JavaScript and PHP on the Linux-based Yahoo server.

Ydeveloper implemented customized RTML templates, added Ajax/JavaScript-driven interactivity, and streamlined product and inventory workflows to work with the Yahoo linear database and CSV processes (with options for MySQL where supported). The work by Ydeveloper delivered a more responsive shopping experience and simplified catalog management, resulting in faster page interactions, reduced maintenance effort and quicker product update cycles for Sassy Strollers.


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