Case Study: Puertorican Music Online achieves a modern, streamlined Yahoo Store with Ydeveloper

Puertorican Music Online - Customer Case Study

Puertorican Music Online is an online music retailer offering tours, CDs, books, tracks, DVDs and accessories. Facing the challenge of managing a large catalog and delivering a responsive, scalable Yahoo Store storefront, they engaged Ydeveloper to design and implement a tailored store solution on the Yahoo platform.

Ydeveloper built a Yahoo Store implementation using RTML for template design, Ajax and JavaScript to improve the front-end experience, and PHP integrations to work with the Linux-based Yahoo server and the special linear database managed via CSV files. The solution streamlined catalog management through CSV-driven updates, improved site responsiveness and browsing, and delivered measurable benefits such as faster content-update workflows and improved customer experience and conversion.