Case Study: Half Price Drapes achieves a streamlined, scalable Yahoo Store ecommerce with Ydeveloper

Half Price Drapes - Customer Case Study

Half Price Drapes, a Bay Area maker of ready‑made and custom curtains serving over 5,000 customers since 2004, needed a scalable, easy‑to‑manage online storefront that reflected their in‑house manufacturing and supported national sales. Their platform requirements included custom Yahoo Store templates (RTML), CSV‑based product management on a Linux/Yahoo server, and interactive client‑side features built with Ajax and JavaScript.

Ydeveloper implemented a tailored Yahoo Store solution using RTML templates, Ajax/JavaScript for a smoother customer experience, and PHP plus CSV workflows to manage the linear Yahoo database, all hosted on the Yahoo Linux server. The Ydeveloper build streamlined catalog updates and inventory management, improved site responsiveness and checkout usability, and enabled more efficient nationwide selling—measurable benefits included faster product publishing and reduced administrative overhead.

Half Price Drapes